Over time, there have been several developments as far as textile printing is concerned. Of all the methods introduced, digital printing is the most promising today. In this article, find three reasons why this form of textile printing is the most preferred when it comes to fashion art.
Excellent Print Quality
Most designers today rely on digital art, and together with digital printing machines, they can come up with superior print quality compared to what the traditional textile printing methods offered. Also known as direct-to-garment (DTG), this method combines unlimited colors and design options to produce precisely the same design on the fabric, as is on the computer. This is the reason top fashion brands like Puma, Gucci, Prada, Aim’n, Nike, Adidas, and the rest print their clothing digitally.
Digital printing is also limitless as designers can print anything, from solid colors, mixed patterns, logos, and virtually anything.
Another benefit of digital printing is its efficiency. First, it allows fashion designers to print on any material, talk of silk, polyester, cotton, linen rayon, wool, e.t.c. The turnaround is also faster, and this makes a lot of sense in the manufacturing environment where bulk printing is a priority. Lastly, digital printing tags along with reduced consumption of materials, and also reduced wastage.
Indeed, in the last few years, digital printing has revolutionized art, and ultimately, it is the future of the fashion industry.